Whether you provide cleaning services, automobile maintenance services or any other kind of commercial or residential maintenance services, a logo is must for you. The goal of your logo is to tell your customers who you are at an instant glance. The best way to design your logo is to pick a perfect combination of text, images and color. However, there are a few major things you need to keep in mind when you design a maintenance logo.
Align your logo with your industry
If we look at the two main categories, maintenance is divided into
- Commercial which includes building maintenance such as plumbing and lighting and
- Residential maintenance includes housing repair and renovation.
Pick the industry you are representing and make sure that the maintenance logo represents your work. For instance, if you are an automobile services industry your logo could have an image of a car or the tools specific to a car so that the moment anyone sees your logo they are able to recognize you instantly.
Do not make your logo too graphical
Keep in mind that your logo needs to be scalable so that it can be printed to media such as T-shirts, business cards, company vehicles, promotional merchandise and stickers. If your maintenance logo has too much imagery you might fail to catch the attention of your audience and the resizing might make it lose the essence. If you are using symbols in your logo make sure that you add some original touch to it so that it reflects your business’s personality.
Color Selection and text
When you are deciding on a color scheme for your maintenance logo, pick one that serves the purpose better, for example, there are many cleaning and maintenance industries that use the color blue since it is associated with water. So choose a color that hints at your qualities and shows your unique services.